Variety is the spice of life. Life would be dull
& boring without some excitement like food without spices. Salt, popularly
known as namakh in this part of the word is certainly the most important
ingredient to add flavour. Namakh, the brand is the flavour of style that would
spice up your wardrobe.
The idea of brand Namakh flew in on the wings of
imagination of Anirban and Debasis. The passion to bring in Indian Ethnicity in
its purest form to the women in the country & make it an inevitable part of
their wardrobe led to the birth of Namakh. This is an honest effort to bring
together the ethnic wear from across the country to a platform that is easily
accessible to all.
In the present day scenario the ethnic wear market
is dominated by the western part of the country. We might not realize it but then a majority of
these designs are highly influenced by western trends. Well, these trends in no
ways suggest that the rest of the country doesn’t have any interesting fashion
statements to showcase. India is incredibly rich in art & culture with
exclusivities in every region. Our endeavour is to showcase & make
available all this exclusiveness through Namakh.
When we say we get ethnic wear for you from every
nook & corner of the country, we actually mean it. We procure the best by
personally travelling to the less explored destinations, selecting the best and
then putting it up on the website for you. This process demands us to directly
work with the producers which we do to ensure that just the best comes to you.
We at Namakh don’t just source the exclusive ethnic
wear for you lovely ladies but we also create. We’re also involved in designing
& producing ethnic wear for every day at absolutely pocket friendly prices.
We use 100% cotton fabric for comfort. All the fabrics are tested for their
quality and durability. The options available in these are contemporary,
stylish and perfect wear for office or college or in fact anywhere. This is what we love to call the Namakh – in-
Vogue.
By - Debasis Chakraborty
By - Debasis Chakraborty
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